Francis X. Scire, Jr. is a retail real estate and mixed-use placemaking expert with over 37 years of leadership in leasing, development, marketing, and asset transformation. Throughout his career, he has delivered exceptional results across some of the most iconic redevelopment and repositioning projects in the U.S.
Transformed eight historic downtown buildings into 296 boutique loft apartments and retail, with strong community integration and rooftop activation. Led leasing, marketing, and public outreach.
Directed a $300M renovation, including relocation of the iconic food court into the new “Dining District,” leasing of the Neiman Marcus luxury wing, and discovery of $150M in underutilized space. Appointed to Simon’s first Luxury Accounts Team.
Led a $40M upscale expansion and tenant repositioning. Added 72,000 sq ft of retail, secured high-profile first-to-market tenants, and structured a PILOT tax incentive agreement delivering 200+ jobs.
Handpicked to lead one of the most transformative leasing assignments in luxury retail. Curated a best-in-class tenant mix (Hermès, Saint Laurent, Assouline), reinvigorated the brand, and built cultural bridges through public art and plaza programming.
Core member of the transition team that reimagined a 1950s mall into a thriving, walkable, lifestyle-focused high street. Guided tenant mix and activation strategy to reposition the asset with long-term leasing growth.
Head of Leasing, Marketing, and Brand Management for 4.5 years, leading a team of four and interfacing with the C-suite. Directed strategy across retail, residential, and mixed-use portfolios with a focus on brand integrity and tenant synergy.
After 37 years of success across projects, markets, and company scales, Francis launched FXSEExecutes, a consulting firm dedicated to experiential placemaking and strategic leasing with soul.
“I approach each asset as a living organism. I ask: Who does this place serve? Why do people come here—and why would they want to stay? Then I dive in—into the community, the competitive landscape, the architecture, and the untapped potential. I build leasing strategies that aren’t just about filling space—they’re about creating places people love.”
His new venture focuses on:
– Thoughtful leasing that reflects real community needs
– Activating vacant spaces with creativity and intention
– Curating experiences through events, partnerships, and rebranding
– Guiding owners to rediscover the soul of their properties